Advertising Platforms · reliability comparison
Google Ads vs Meta Ads: which is more reliable? (2026)
Google Ads is more reliable than Meta Ads, scoring 100.0 vs 91.5 out of 100. Over the last 90 days Google Ads reported 0 incidents and Meta Ads reported 2, with effective uptime of 100% and 99.92% respectively.
Data updated Nov 1, 2026 · How we score
| Metric | Google Ads | Meta Ads |
|---|---|---|
| Reliability score | 100.0 | 91.5 |
| Rank (ad platforms) | — | #4 |
| Uptime (90 days) | 100% | 99.92% |
| Incidents (90 days) | 0 | 2 |
| Partial / major outages | 0 | 2 |
| Avg time to resolve | — | 1h 36m |
| Outages we detected | 0 | 0 |
| Transparency score | 100/100 | 100/100 |
Where Google Ads and Meta Ads differ
- Google Ads reported no incidents in the last 90 days, while Meta Ads reported 2.
- Meta Ads had 2 partial or major outages, compared with 0 for Google Ads.
90-day uptime
Google Ads
Meta Ads
- No incidents
- Degraded
- Partial outage
- Major outage
- No data
Recent Google Ads incidents
No incidents reported by Google Ads in the last 90 days.
Recent Meta Ads incidents
- Partial outageSep 22, 2026 · resolved in 1h 24m
Affected: Ads Delivery
- Partial outageAug 21, 2026 · resolved in 1h 49m
Affected: Ads Delivery
Other ad platforms to consider
- AdRoll · #1 · 100% uptime
- Pinterest Ads · #2 · 100% uptime
- Reddit Ads · #3 · 100% uptime
- Microsoft Advertising · #5 · 99.52% uptime